Site Projects
33 Whitney Avenue
3rd Floor
New Haven CT 06510
Contact Information
Address 33 Whitney Avenue
3rd Floor
New Haven, CT 06510-
Telephone (203) 3768668 x
Fax 203-7771615
E-mail info@siteprojects.org
Web and Social Media
Projecting from the Soldiers and Sailors Monument at the top of East Rock Park, April 24 - 27, 2013. (photo credit: M. Stengel, New Haven Register)
Mission

         A community-based organization, Site Projects commissions cutting-edge, world class visual artworks that are exhibited in New Haven's public spaces.  Both temporary and permanent installations, we choose international artists to create original artworks reflective of New Haven's culture, traditions and place.
 
         Our installations activate spaces not typically associated with art, [ such as abandoned pathways, parking garages, the night sky] in order to engage the community and build an audience for art from a broad demographic.  
 
          Site Projects aspires to incite a critical dialogue and creative responses [poetry, photographs, videos, drawings, dance, etc] from the community.  Each art commission is highlighted by educational programming and community-wide social events in order to broaden our audience.  
 
          Site Projects' commissions are selected to have multiple layers of meaning that they may be understood and appreciated on many levels.  Our commissions provide equal-access. They are free, open and accessible to all. 
 
At A Glance
Year of Incorporation 2004
Former Names
Site Projects
Site Projects Inc.
Organization's type of tax exempt status Public Supported Charity
Organization received a competitive grant from the community foundation in the past five years No
Leadership
CEO/Executive Director Ms Laura Weir Clarke
Board Chair Mr. Kieran Coleman
Board Chair Company Affiliation Schick
Financial Summary
 
Projected Revenue $167,000.00
Projected Expenses $130,000.00
Statements
Mission

         A community-based organization, Site Projects commissions cutting-edge, world class visual artworks that are exhibited in New Haven's public spaces.  Both temporary and permanent installations, we choose international artists to create original artworks reflective of New Haven's culture, traditions and place.
 
         Our installations activate spaces not typically associated with art, [ such as abandoned pathways, parking garages, the night sky] in order to engage the community and build an audience for art from a broad demographic.  
 
          Site Projects aspires to incite a critical dialogue and creative responses [poetry, photographs, videos, drawings, dance, etc] from the community.  Each art commission is highlighted by educational programming and community-wide social events in order to broaden our audience.  
 
          Site Projects' commissions are selected to have multiple layers of meaning that they may be understood and appreciated on many levels.  Our commissions provide equal-access. They are free, open and accessible to all. 
 
Background

 

Established in 2004, Site Projects has commissioned 5 artists and 8 artworks to date.


Leo Villareal’s LED light sculpture (Chasing Rainbows/New Haven, 2004) illuminated first the New Haven Green and then the Yale Repertory Plaza for 4 months, winning Site Projects an Arts Council Annual Award.  Jason Hackenwerth’s giant balloon sculptures (Revenge of the Megadon, 2006) sparked life into the dinosaurs collection of Yale’s Peabody Museum.  He followed that exhibit with a performance piece (Megamite) on the New Haven Green.  Matej Vogrincic laid-out gigantic steel Erector Set “boats” (untitled: it used to be my playground, 2007) in the dry bed of the abandoned, historic Farmington Canal. This commission was accompanied by audio commentaries by local scholars and commentators. By popular demand, Felice Varini’s, Square with four circles (2010), remains on view in Temple Plaza downtown New Haven. This anamorphic mural is the only place in North America where the iconic work of this important European artist can be seen.  His second mural, Three black circles in air, was demounted in 2011 from inside the New Haven Free Public Library.  In 2011, Site Projects presented Sites.Camera.Action!, Film Shorts Festival, a screening of videos of 2 minutes or shorter that related to the Varini artwork.  Though professionals in the film festival business suggested that we would receive 12 - 14 submissions, Site Projects was surprised to receive 26 video shorts from professionals and amateurs, high school students and families.  A panel of filmmakers and actors selected the winners.


In 2012, in anticipation of the 375th birthday celebration of the City of New Haven in 2013, Site Projects commissioned Yvette Mattern to exhibit a laser light sculpture from the top of East Rock Park.  The beautiful flow of colors of Night Rainbow | Global Rainbow New Haven over the downtown and New Haven Green, Yale New Haven Hospital and Medical School and over I95. On view for four nights, the light sculpture drew huge crowds into the East Rock and Orange Street areas.  Trajectory maps of the light sculpture were put in every school in the public school system.  In tribute, the students at Fort Nathan Hale School made an all-school rainbow of students on their athletic field.  Including the cars traveling on both highways, the estimates of those who witnessed the spectacular sight range from a quarter of a million to 500,000.

Impact

Our greatest accomplishments to date came out of our 2013 commission: Night Rainbow | Global Rainbow New Haven by Yvette Mattern, exhibited for 4 nights in April, 2013, to celebrate the 375th Anniversary of the founding of New Haven.  


[1] For the first time, we had the lead-time to create a comprehensive Educational Guide with suggestions about how to use the artwork as a springboard for teaching math, science, art, art history and local history.

[2] Using the Educational Guide as a starting point, we were able to develop a partnership with the New Haven Board of Education to take the art/science/math/history ideas related to the Night Rainbow into all 47 schools in the public school system.

[3] With an invitation from the Board of Education, Site Projects presented a workshop for a selected group of 16 public school teachers from different disciplines, and different grade levels.  The teachers gathered in our office to hear about the artwork and to brainstorm ways to weave the artworks into current curriculums for all grade levels.

[4] A televised lecture was given by the artist at Southern CT State University that was made available as a live-feed streamed into every school in the public school system.

[5] The artwork generated so much public interest that our website was receiving more than 5,000 hits/day in the final week.

Top goals for the coming year include: [1] choosing and scheduling the art commissions for the next three - four years.  Special planning is underway for 2014 as it is our Tenth Anniversary.  If Site Projects can successfully plan out years in advance, it will afford us the opportunity to fundraise better and to plan more extensive programming. [2] strategic planning in 2013-2014 for the next five years. [3] With greater lead-time, we can get to the public and private schools earlier in the teaching schedule in order to generate more participation. [4] Building a collaboration with the HOT School Initiative and creating an program for universal streaming such that teachers anywhere can pull up a complete description of an artwork and use it to create lesson plans.
Needs

Site Projects has achieved great success with our commissions + programs based solely on the dedication of our volunteer board and a few others.  However, our aspirations and ambitions have grown with success and as all our board members now have full-time jobs, we need to supplement

their work with paid staff.


Most pressing needs are wrapped into our current efforts to increase the capacity of our organization.  

[1] The board has resolved to raise funds to a level that will allow us to regularize the part-time helpers that work in clerical, information technology and social media $25 - $30,000


[2] Beyond the fundamentals of record keeping and a more efficient way of operating, we really find ourselves in need of a part-time person to manage volunteers.   $15,000.


[3] Our educational programs have achieved a broad outreach into local public and private schools.

Site Projects needs an educational consultant who is familiar with all the requirements for lessons plans promulgated by the CT State Board of Education so that we can create more useable plans. $10,000


[4] In the near future, we hope to support our art commissions with the back-up of a paid part-time Executive Director. $20,000



CEO Statement
Site Projects is unique among arts organizations in New Haven in that it is solely focused on public art and solely project-drive.  Site Project does not run ongoing programs, maintain a membership, have full-time employees, nor carry typical overhead expenses.  Our work has been carried out by a small, hard-working and committed board and other volunteers.  Only during the production phase of our art commissions does Site Projects hire subcontractors and project managers.

Our goal of creating equal access to world-class visual art in New Haven always hinges on finding recognized artists whose artworks are of high quality and that possess multiple layers of possible interpretation to attract and engage a broad audience.  Practically speaking, the artist and artworks exhibited had to present enough appeal and clarity to inspire funders to participate.

Site Projects was established to function independently of the more established local arts organizations and agencies in order to able to take greater risks with our choices, be nimble in our decision-making and more responsive in problem solving.  Our organization is proud of our track record in: artists and artworks exhibited; the ripple effects these artworks have had in the community; the dozens of local organizations with whom, by necessity, we've collaborated; the dozens of volunteers who've come forward inspired to help make things happen; our accolades and our awards.

However, as Site Projects has developed in expertise, our ambitions have risen commensurately.  Our organization has reached the point where our old way of doing business will not support our new aspirations.  Site Projects must grow in order to continue and this will entail giving up some of the intimacy of our process.

Historically, we have been an exciting and young organization with a small working board that has worked more as a team than a traditional board.  Most decisions were made by everyone working together. 
Board Chair Statement
Service Categories
Primary Organization Category Arts,Culture & Humanities / Arts & Culture
Secondary Organization Category Arts,Culture & Humanities / Arts Education
Tertiary Organization Category Arts,Culture & Humanities / Arts & Culture
Areas Served
New Haven
Branford
Cheshire
State wide
Woodbridge
Hamden
East Haven
Site Projects serves the New Haven metropolitan area and the surrounding region, as well as attracting Statewide interest.
Programs
Description
Site Projects develops Educational Programming with each new artwork. Our programs are intended to reach a broad audience, including lower, middle and upper school students, college students and young professionals as well as the most knowledgeable members of our community.  As we plan for the next three years of artworks, we will simultaneously plan for this programming.
 
In 2013, Site Projects created an Educational Guide (available on our website) as a starting point to develop lessons based on the Rainbow.  Working with the Board of Education for the New Haven Public Schools, Site Projects hosted a workshop for teachers representing 12 public schools and the artwork was incorporated into Art, Science, Math, English and Social Studies classrooms.  We hope to host a follow-up luncheon for teachers to discuss future plans.
 
Furthermore, a series of two lecture/workshops created for children and parents alike was created in partnership with the Arts Council of Greater New Haven.  We hope to coordinate a STEM to STEAM panel discussion as a follow up event from this series.
 
 
 
Population Served Children and Youth (0 - 19 years) / Families / Adults
Program is linked to organization’s mission and strategy Yes
Description In conjunction with each artwork, Site Projects coordinates community events to engage residents in each exhibition.  These activities include public and live-stream lectures, school tours, bike tours, performances, and celebrations.
Population Served / /
Description
Sites.Camera.Action! Film Shorts Festival (www.sitescameraaction.info) was initially created to invite a creative response from the community to our 2010 commission, Felice Varini's, Square with four circles.  Professional and amateur filmmakers were invited to submit film shorts of 2 minutes or less that relate in some way to the artwork.  A panel of judges, including actors Lauren Ambrose and Bruce Altman, as well as local professional filmmakers, teachers and professors, awarded cash and other prizes to the winners.  The festival, including 26 film shorts from a widely diverse group of artists, was screened to full house on May 15, 2011.
 
This year, Site Projects invites filmmakers of all skill level to create a film short related to Night Rainbow | Global Rainbow New Haven, screening and celebrations TBA.
Population Served / /
Description Site Projects expects to build online programs related to each art commission such that any teacher in CT can open the file and access visual materials: photographs, videos; background information to share the history of the artist's work and the critical materials related to the ideas embodied within the chosen artwork; along with suggested topics for discussion and specific lesson plans.
Population Served / /
Program Comments
CEO Comments
From Site Projects' first commission of the digital light sculpture in 2004, we recognized that the energy, creativity and management efforts required to realize these exhibitions was far greater than we had ever imagined.  

It was the consensus of the team that the endeavor was not worth the effort unless we could assure a widespread public engagement in the process and artworks.

In order to satisfy this intention, the board decided to collaborate with other organizations so that our artworks could be wrapped into their programs thereby expanding our reach.  It wasn't enough to simply put good artwork into the community; we had to build our audience.  The board determined to do this in a number of ways but first, and foremost, by educational programming for school children, teenagers and for adults in lesson plans, tours, audio essays, hands-on art projects, etc.

It was our second commission of the balloon sculptures in the Great Hall of Dinosaurs that we understood the importance of bringing the artists to New Haven to work where they could be observed and to create situations where interested residents can meet, talk with and perhaps even work with the artists.  Each successive commission has involved having the artists in our City for longer periods of time and of creating more opportunities for residents to establish a personal connection with the artists and their processes.
 
Our 2010 commission alone attracted over 30 local volunteers.  Crowds of people gathered to watch Varini and his team install the 110 ft tall multiplanar mural in Temple Plaza, downtown New Haven.  In preparation for Felice Varini’s arrival, Site Projects hired three local assistants with the requisite professional skills to work with the artist and his team during the installation.  Furthermore, in collaboration with the Cooperative Arts High School, Site Projects developed a 12-week long after-school program.  A group of high school students had the opportunity to create their own anamorphic mural, meet Varini and observe his process as well as serve as tour guides during the opening event.
 
When Site Projects creates a public art commission it is a unique aesthetic opportunity for the community.   Though it might seem obvious, the people in our community must realize that the opportunity is there for them.  Then, they can make a deliberate choice to interact with the possibilities in the public realm. 
CEO/Executive Director
Ms Laura Weir Clarke
Term Start Apr 2004
Email lwclarke@siteprojects.org
Experience

Laura Weir Clarke co-founded Site Projects Inc in 2004 and has generously donated her time to the organization for nearly a decade.  Ms. Clarke is an avid art enthusiast, traveling the world to research potential artworks for New Haven.  Her knowledge of cutting-edge artists and her eye for exciting new works is critical to the success of Site Projects' commissions.

 

Prior to 2004, Ms. Clarke was the Executive Director of the CT Trust for Historic Preservation for 7 years and the President of the Board of Creative Arts Workshop for 3 years.  She holds a graduate degrees in Architecture from UCLA and American Studies from University of Texas at Austin.

Staff
Number of Full Time Staff 0
Number of Part Time Staff 2
Number of Volunteers 35
Number of Contract Staff 2
Staff Retention Rate 90%
Staff Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 2
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Staff Demographics - Gender
Male 1
Female 1
Unspecified 0
Formal Evaluations
CEO Formal Evaluation No
CEO/Executive Formal Evaluation Frequency N/A
Senior Management Formal Evaluation No
Senior Management Formal Evaluation Frequency N/A
Non Management Formal Evaluation No
Non Management Formal Evaluation Frequency N/A
Collaborations

The City of New Haven: Office of the Mayor, Dept of Parks, Recreation and Trees, City Planning Dept, Dept of Traffic + Parking, Office of Arts, Culture and Tourism, Town Green Special Services District, New Haven Parking Authority, The Proprietors of the New Haven Green, Economic Development Office, MarketNewHaven, InfoNewHaven; Police Department; CONNDOT;

Board of Education for the New Haven Public Schools;

Arts Council of Greater New Haven; Community Foundation of Greater New Haven; International Festival of Arts and Ideas;

Yale University: Dwight Hall Urban Fellows Program, Community Based Learning Program, Yale Repertory Theater, Peabody Museum of Natural History; Whitney Humanities Center

New Haven Free Public Library, Donors + Patrons;

Creative Arts Workshop; Eli Whitney Museum; New Haven Museum; Rails-to-Trails Conservancy; East Coast Greenways; LEAP;

St. Martin de Porres School; Cooperative High School for the Arts; Foote School; Preschool @ Neighborhood Music School; Choate Rosemary Hall

Boy Scouts of America; Group with No Name; Pecha Kucha/New Haven;

Woodbridge Chapter; Common Ground High School; Americanbeat.org; Devil's Gear Bike Shop; Friends of East Rock Park; Whitney Center

 

Awards
Award/RecognitionOrganizationYear
Arts AwardArts Council of Greater New Haven2004
2nd Place, Top 100 Public Spaces in the US & CanadaPlanetizen & Project for Public Spaces2011
Arts AwardMary E. Ives2010
Comments
CEO Comments The Site Projects board is a small group in which everyone is expected to contribute his/her expertise.  The group includes: curators, arts organization administrators and directors, architects, graphic designers, artists, builders, photographers, filmmakers, business owners.  At this point, the board is in need of a lawyer and a publicity professional.
Board Chair
Mr. Kieran Coleman
Company Affiliation Schick
Term May 2013 to May 2016
Email jkieran@m4mechanical.com
Board of Directors
NameAffiliation
Ms. Alexis Brown
Mr. Gilles Carter Documentary Filmmaker
Mr. Gabriel DaSilva DaSilva Gallery
Ms Debbie Hesse Arts Council of Greater New Haven
Mr. Todd Jokl University of New Haven
Ms Maria Cruz Kayne MCK + Co Imports
Ms. Rosemary Lennox Weslyan
Ms. Lizbeth O'Connor
Mr Elihu Rubin Yale University, School of Architecture
Ms Pat Shoemaker Shoemaker Designs
Mrs. Laura Weir Clarke Site Projects
Mr. Mark Zurolo Yale Alumni Magazine and UCONN
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 1
Caucasian 11
Hispanic/Latino 1
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 6
Female 7
Governance
Board Term Lengths 3
Board Term Limits 0
Written Board Selection Criteria Under Development
Written Conflict of Interest Policy Under Development
Percentage Making Monetary Contributions 100%
Percentage Making In-Kind Contributions 50%
Constituency Includes Client Representation Yes
Board Co-Chair
Ms Rosemary Lennox
Company Affiliation Wesleyan University
Term May 2103 to May 2016
Email rosemary.vm.lennox@gmail.com
Standing Committees
Communications / Promotion / Publicity / Public Relations
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Volunteer
Technology
Special Events (Golf Tournament, Walk / Run, Silent Auction, Dinner / Gala)
Program / Program Planning
Production
Nominating
Finance
Administration
Advisory Board / Advisory Council
Board Governance
Community Outreach / Community Relations
Education
Executive
Marketing
Additional Board/s Members and Affiliations
NameAffiliation
Jane Coppock Community Volunteer
Sara Sapire Yale University Press
 
 
Financials
Fiscal Year Start Jan 01 2013
Fiscal Year End Dec 31 2013
Projected Revenue $167,000.00
Projected Expenses $130,000.00
Spending Policy N/A
Documents
Form 990s
990-EZ2012
9902011
9902010
9902009
9902008
9902007
IRS Letter of Exemption
IRS designation
Detailed Financials
Prior Three Years Revenue Sources ChartHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201220112010
Foundation and
Corporation Contributions
$32,463$23,910$130,817
Government Contributions$0$25,000$6,000
Federal------
State------
Local------
Unspecified--$25,000$6,000
Individual Contributions------
------
------
Investment Income, Net of Losses------
Membership Dues------
Special Events$2,542--$7,000
Revenue In-Kind------
Other----($10,702)
Prior Three Years Expense Allocations Chart
Fiscal Year201220112010
Program Expense$7,518$19,646$137,616
Administration Expense$3,039$1,731$1,227
Fundraising Expense$146$749$6,302
Payments to Affiliates------
Total Revenue/Total Expenses3.272.210.92
Program Expense/Total Expenses70%89%95%
Fundraising Expense/Contributed Revenue0%2%4%
Prior Three Years Assets and Liabilities Chart
Fiscal Year201220112010
Total Assets$55,026$30,704$3,920
Current Assets$55,026$30,704$3,920
Long-Term Liabilities------
Current Liabilities------
Total Net Assets$55,026$30,704$3,920
Prior Three Years Top Three Funding Sources
Fiscal Year201220112010
Top Funding Source & Dollar Amount -- -- --
Second Highest Funding Source & Dollar Amount -- -- --
Third Highest Funding Source & Dollar Amount -- -- --
Solvency
Short Term Solvency
Fiscal Year201220112010
Current Ratio: Current Assets/Current Liabilities------
Long Term Solvency
Fiscal Year201220112010
Long-Term Liabilities/Total Assets0%0%0%
Capitial Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years? Yes
Comments
CEO Comments Site Projects is an organization that is completely project driven.  We
raise and expend money only when we have a current project, about every 2 to 3 years.  Our project costs have varied between $15,000 and $180,000.

We do not have a physical space or staff, so all costs are direct.  The
projects provide installations for the community's edification and
enjoyment.
Foundation Staff Comments This profile, including the financial summaries prepared and submitted by the organization based on its own independent and/or internal audit processes and regulatory submissions, has been read by the Foundation. Financial information is inputted by Foundation staff directly from the organization’s IRS Form 990, audited financial statements or other financial documents approved by the nonprofit’s board. The Foundation has not audited the organization’s financial statements or tax filings, and makes no representations or warranties thereon. The Community Foundation is continuing to receive information submitted by the organization and may periodically update the organization’s profile to reflect the most current financial and other information available. The organization has completed the fields required by The Community Foundation and updated their profile in the last year. To see if the organization has received a competitive grant from The Community Foundation in the last five years, please go to the General Information Tab of the profile.
Address 33 Whitney Avenue
3rd Floor
New Haven, CT 06510
Primary Phone 203 3768668
Contact Email info@siteprojects.org
CEO/Executive Director Ms Laura Weir Clarke
Board Chair Mr. Kieran Coleman
Board Chair Company Affiliation Schick

 

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