291 Whitney Ave.
Ste. 103
New Haven CT 06511-3700
Contact Information
Address 291 Whitney Ave.
Ste. 103
New Haven, CT 06511-3700
Telephone (203) 776-7378 x
Fax 203-773-1275
E-mail info@homehavenvillages.org
Web and Social Media

HomeHaven is a private not-for-profit corporation founded to provide its members with the opportunities, services, and confidence they need to remain active participants in the life of the community, living their lives to the fullest as they grow older in the comfort of their own homes.

At A Glance
Year of Incorporation 2012
Former Names
East Rock Village
Organization's type of tax exempt status Public Supported Charity
CEO/Executive Director Ms. Lauri Lowell
Board Chair Margaret Atherton
Board Chair Company Affiliation Real Estate
Financial Summary
Revenue vs Expenses Bar Graph - All Years

HomeHaven is a private not-for-profit corporation founded to provide its members with the opportunities, services, and confidence they need to remain active participants in the life of the community, living their lives to the fullest as they grow older in the comfort of their own homes.


HomeHaven is a grass-roots non-profit organization created by vibrant and energetic people who wanted to remain in their own homes and communities and preserve their independence as they got older. They wanted to build a sense of community and social connection, to feel secure about services and service providers they paid for, to use their own talents to help one another, and to continue to grow and thrive in their own communities.

Inspired by Beacon HIll Village in Boston, HomeHaven is part of a national movement of villages -- about 100 of them across the country and another 120 in development. The Village-to-Village network shares information and advice on the web (www.vtvnetwork.org), and hosts annual national conferences. The villages are as different from one another as the communities that they support. They are community-supported and community-building organizations of people committed to working together for their own common good. 

HomeHaven arose from the remarkable success of East Rock Village (ERV) in New Haven, which formally launched operations in the fall of 2010 with members from East Rock and several contiguous neighborhoods. Word spread informally and the idea caught fire.  

Immediately East Rock Village got requests from people who did not live in the area. The organization extended their borders. It considered helping other neighborhoods develop their own villages, but some of them said, “It doesn’t make sense for us to have to go through four years of struggle and expense. Can’t you just extend your services to us?” And that made sense.

By the beginning of 2012, ERV had members from Hamden, North Haven, Westville, downtown New Haven, Wooster Square, West Haven, Orange, Woodbridge and Bethany.  Some of those neighborhoods began to develop their own leadership and their own programs, while still being served by the ERV infrastructure. They began to look like villages themselves and the name, East Rock Village, did not seem to apply to them. 

After an intensive planning process, the ERV board decided to change its structure from a neighborhood organization with increasingly porous borders to an umbrella organization that shelters and serves a number of neighborhood villages, villages-in-formation, and unaffiliated members who have not yet begun to coalesce into villages. Everyone has full access to the infrastructure – staff, office, insurance, legal structure, paid and volunteer service providers, newsletter, and common social, educational, and wellness programs – but the neighborhoods are free to develop their own personalities as they become full-fledged villages under the larger umbrella. That new organization is HomeHaven, Inc. 

We believe that HomeHaven will bridge the competing goals of developing community, neighborliness, intimacy, and providing a broader organization that is efficient, accountable, and keeps costs low. 

Today we have about 216 members in 152 households and we are building daily an increasingly sophisticated body of knowledge about what it means to support a community of seniors leading interesting and fulfilling lives.  We have a growing array of programs and services, a growing group of volunteers and participants, and growing sense of excitement and interest in the greater community.  Our members know that they need to make only one phone call to draw on all those resources and to enlarge the web of their connections.



  • Received  in May 2014 our 501 (c ) (3) designation for HomeHaven from IRS dated bad,k to application date of 2012
  • On September 30, 2014 merged East RockVillage into HomeHaven
  • Recruited  capable volunteer  leaders for all of our Villages and Neighborhoods
  • Published a comprehensive Member Handbook
  • Exceeded our charitable contributions goals for 2013
  • Started a Planned Giving Initiative


  • Expand sponsorship and foundation support of HH
  • Meet retention and membership growth goals
  • Expand services into more diverse economic and ethnic neighborhoods
  • Explore various fee structures to attract people in the younger cohort of our membership to expand  our core of volunteers



HomeHaven has the following needs: 

•  Volunteers to drive, visit members, provide office support and other help with projects and events

•  Expertise in the development of an effective and affordable marketing plan to attract a diversity of members. from different  ethnic.economic and age groups   

•  Funds to support the general operation of the organization to keep fees affordable

•  Increase the diversity of funding sources to include corporate  sponsorship,  fund raising events, grants, planned giving.

CEO Statement

I moved to New Haven in 1956.  The first of what we now know as Baby Boomers were turning 10 years old.  My first job was with the New Haven Council of Girl Scouts.  It involved building the organization to meet the growing demand of this new population  and to provide opportunities for young girls and young women to develop their social, emotional, civic, and leadership skills.  The model relied on organizing and training volunteer leaders that would deliver programming to the Girl Scouts.  

In 2011, the first Baby Boomers turned 65, including the initial cohorts of Girl Scouts in our area.  A group of civic-minded New Haven residents established East Rock Village to create a social network and support system to help people age in place – in their own homes and in their own local communities.  The founders modeled their Village after a successful effort in Beacon Hill (Boston), connected their Village efforts to a national Village movement, and hired me as the Executive Director.  

Fifty five years after moving to New Haven, I found myself in set of organizational and leadership circumstances similar to the Girl Scouts.  For example, both East Rock Village and the Girls Scouts were founded by affluent, educated and civic minded individuals.  The Villages and the Girl Scouts use a model that engages volunteers to deliver programs and services.  The Villages rely on retirees just as the Girl Scouts relied on stay-at-home moms.  The Villages and Girl Scouts reach into every type of community and link local efforts to national movements and national support systems. 

Unlike the Girl Scouts, the minimum age of a Village member is 55 with most members more than 70 years young.   I believe that the most cost effective and beneficial way for a community to serve elder residents involves activating and organizing members, volunteers, neighbors and friends of our HomeHaven members.  HomeHaven’s social network and supports enable members to live safe, healthy, active lives free from anxiety and insolation in the comfort of their own homes.  And, HomeHaven creates great comfort for relatives and friends who live in other areas of the state or country, and who worry about their elderly family and friends. 

I witnessed first-hand the impact of the Girl Scouts on individuals, families, neighborhoods, communities, and even an entire nation.  I believe HomeHaven offers the same potential impact.  I’m appreciative and excited to use my experiences to serve our growing population of elder residents.  And, I’m proud to be a HomeHaven member.   

Board Chair Statement

Service Categories
Primary Organization Category Human Services / In-Home Assistance
Secondary Organization Category Community Improvement, Capacity Building / Community & Neighbourhood Development
Tertiary Organization Category Arts,Culture & Humanities / Arts & Culture
Areas Served
West Haven
New Haven
North Haven
Hamden, 06514, 06517, 06518
New Haven 06510,06511,06515,06513
North Haven, 06475 
West Haven, 06516 
Woodbridge, 06525
East Rock/ Wooster Square, 06511 
Orange, 06477
Bethany 06524 
Description HomeHaven insures that older members can safely stay in their own homes and maintain their independence and when needed can access home nursing care, home health care and other services. HomeHaven also encourages and makes available exercise and Tai Chi classes as well as periodic lectures on health issues and health resources in the Community.
Population Served Aging, Elderly, Senior Citizens / Elderly and/or Disabled / Adults
Program is linked to organization’s mission and strategy Yes
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service. We have provided health services to 9 members in the past 12 months.  In addition, we have provided rides for our members to doctor's appointments and other medical services.  
Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state. In the past three years, 20 of our members have died.  None of them were institutionalized, and all of them received supportive care from HomeHaven.
Examples of Program SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

Our village contracts with a visiting nurse organization that carries out ongoing nursing and other health services to recovering and seriously ill members. We frequently visited one member who had a stroke to read to her, keep her company, and solve household problems. During a severe heat wave, we shopped for and bought an air conditioner for the full-time caregiver’s bedroom. Furthermore, we stayed in weekly touch with her daughters who lived in other states about their mother’s condition. 

Research has proven that social isolation is a great danger to the health, wellness and longevity of senior citizens.  Aging at home is a better solution for most aging adults than institutionalization but it must be supported with a wide array of services to ensure the quality of life of the senior.  HomeHaven provides activities that are based on the the diverse interests of our members and provides cultural, educational, wellness and social opportunities for our members to engage in activities that maintain their interest in life. 
Population Served Adults / Aging, Elderly, Senior Citizens / Elderly and/or Disabled
Program is linked to organization’s mission and strategy Yes
Examples of Program SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

One of the most successful and sought after services that HomeHaven provides has come as a great surprise for us. A member, and English professor, offered to lead a memoir writing group that became so full that she divided it two groups each with 6 people. The groups are made up of men and women and have proved to be enormously important to the participants’ lives. The writing groups provide people with a chance to review and record their memories and appreciate the struggles and triumphs of others.  One member said to me, “If I ever have to go to a Residential facility, I hope HomeHaven will let me pay for my membership fee so I can continue to go to the Memoir writing group!!!”.  

Description HomeHaven depends on a large cadre of volunteers to provide service to our members.  We take a very proactive approach to the recruitment of volunteers matching their skills and interests to the volunteer needs of our members.  We also offer volunteer opportunities within the greater community so that our members can match their passion with organizations needing their help thereby integrating HomeHaven and its members into the fabric of the greater community.
Population Served Adults / Aging, Elderly, Senior Citizens / Elderly and/or Disabled
Program is linked to organization’s mission and strategy Yes
Program is frequently assessed based on predetermined program goals Yes
Examples of Program SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.


Driving people to doctors’ appointments is one of our most important and called-upon volunteer services. One of our drivers is a gregarious man who owned a large number of video rental stores across Connecticut. Another driver was one of Yale’s great History of Art professors. Both have a lot of time on their hands and are willing to drive our members two or three times a week. The drivers said they love getting to know all of our interesting members and they feel they are providing a service that is enormously appreciated. One of these men received a valentine from a grateful member. One of our volunteers made a wonderful new friend with a 97 year-old man she drives every week to swim at Healthtrax. He loves flowers and she has invited him several times to her house where she tends a large flower garden. 


CEO/Executive Director
Ms. Lauri Lowell
Term Start Oct 2017
Number of Full Time Staff 1
Number of Part Time Staff 1
Number of Volunteers 87
Number of Contract Staff 1
Staff Retention Rate 100%
Staff Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 3
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Staff Demographics - Gender
Male 0
Female 3
Unspecified 0
Former CEOs and Terms
Ms. Frances "Bitsie" Clark Mar 2011 - Oct 2017
Mr. Ron Netter May 2010 - Jan 2011
Formal Evaluations
CEO Formal Evaluation Yes
CEO/Executive Formal Evaluation Frequency Annually
Senior Management Formal Evaluation Yes
Senior Management Formal Evaluation Frequency Annually
Non Management Formal Evaluation Yes
Non Management Formal Evaluation Frequency Tri-Annually
  • Mary Wade Home
  • Creative Arts Workshop
  • Commission on Aging
  •  Elderly Services of City
  • Agency on Aging
  • New Haven libraries
  • Woodbridge Library
  • City of New Haven Parks and Recreation Department
  • Shoreline Village
Board Chair
Margaret Atherton
Company Affiliation Real Estate
Term Oct 2016 to Sept 2019
Board of Directors
Cecilia Berner
John Bett
William Brainard Retired Yale Ecnomics Professor
Joseph Dolan
Renee Drell
Frank Estes
Susan Feinberg Retired
Patricia Langdon
Kaye Maggart
Sheilah Rostow
Harold S. Spitzer Semi-retired Architect
Jane Wisialowski
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 12
Hispanic/Latino 0
Native American/American Indian 0
Other 1 0
Board Demographics - Gender
Male 5
Female 8
Unspecified 0
Board Term Lengths 3
Board Term Limits 0
Written Board Selection Criteria Under Development
Written Conflict of Interest Policy Yes
Percentage Making Monetary Contributions 100%
Percentage Making In-Kind Contributions 100%
Constituency Includes Client Representation Yes
Standing Committees
Board Governance
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
CEO Comments

Our Major challenges  are  related to membership.  1.We are most anxious to continue to attract people in thier 60's and 70's who are vigorous and energetic and in good health who can carry  much of the weight of administering the program and  carrying out volunteer service  tasks. Many of these people consider themselves "not yet ready" to join us. As we  become more visible and better marketed  we attract an increasing number of people  who are very elderly and often infirm whom we are delighted to serve but must balance with a younger group . In our recruitment of younger people we emphasize "we need you to help us help others and to assure that we will be here for a long time to come  so that when you are infirm we are here  for you."  We realize that BabyBoomers are the generation   who "did not trust anyone over 30". They consiuder themselves "forever young"   -   therefore presenting us with quite a a psychological challenge. 2. The other challenge is  attracting less affluent and minority members to HomeHaven in a city that is very racially and economically segregated and  often very polarized. We hafe worked for over two years and made only modest headway. For instance we have only been able to recruit 4 African American members to join. We are about to launch a project with Black Churches to try to determine  what we need to do to be seen as an important resource to their population.  


Fiscal Year Start Oct 01 2016
Fiscal Year End Sept 30 2017
Projected Revenue $164,995.00
Projected Expenses $180,977.00
Spending Policy N/A
Credit Line No
Reserve Fund Yes
Other Documents
Other Documents 3
Board Handbook2009View
Detailed Financials
Prior Three Years Assets and Liabilities Chart
Fiscal Year201620152014
Total Assets$100,500$105,606$112,839
Current Assets$98,397$103,205$109,900
Long-Term Liabilities------
Current Liabilities------
Total Net Assets$100,500$105,606$112,839
Prior Three Years Top Three Funding Sources
Fiscal Year201620152014
Top Funding Source & Dollar Amount --Webster Bank $5,000 --
Second Highest Funding Source & Dollar Amount -- -- --
Third Highest Funding Source & Dollar Amount -- -- --
Capitial Campaign
Currently in a Capital Campaign? No
CEO Comments
When we opened HomeHaven the board anticipated that the annual membership revenue would cover expenses.  However, after two years of operation it became clear that membership growth would not meet expenses and would be unlikely to for at least the short term and a new financial model was required.
Consequently we now build our budgets with a conservative approach to both membership growth and retention as well as expenses knowing that we will have a deficit.  While we also know that the deficit will shrink as membership and retention grow we expect that we will continue to have deficit budgets for several more years.  That deficit becomes our fund raising goal.  We fully expect to continue to fundraise for the foreseeable future. 
The HomeHaven Finance Committee is researching the need for an annual financial review in lieu of an audit.  The organization is too small to be required to do an annual audit.
Foundation Staff Comments This profile, including the financial summaries prepared and submitted by the organization based on its own independent and/or internal audit processes and regulatory submissions, has been read by the Foundation. Some financial information from the organization’s IRS Form 990, audited financial statements or other financial documents approved has been inputted by Foundation staff. The Foundation has not audited the organization’s financial statements or tax filings, and makes no representations or warranties thereon. A more complete picture of the organization’s finances can be obtained by viewing the attached 990s and audited financials. To see if the organization has received a competitive grant from The Community Foundation in the last five years, please go to the General Information Tab of the profile.
Address 291 Whitney Ave.
Ste. 103
New Haven, CT 065113700
Primary Phone 203 776-7378
CEO/Executive Director Ms. Lauri Lowell
Board Chair Margaret Atherton
Board Chair Company Affiliation Real Estate


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