· Continued to meet the cultural and educational needs of the community with wide-ranging cultural and educational events including record numbers attending Hispanic Heritage Celebration events and Arte’s Family Workshops.
· Continued to attract strong support of existing supporters, funders and volunteers while securing new supporters. Obtained record numbers.
· Received support of community and community leaders.
· Strong collaboration and support from NHPS, the community and community leaders.
· Increase revenues through increased individual giving, grant awards and sponsorships.
· Develop and host second annual juried art exhibit in May 2015.
Increasing our capacity as follows, is particularly important because Arte is poised for significant growth after incremental, controlled growth since our founding.
1. Key program support: ASAP, SLATE, College Bound Trips and Family Arts Workshops, are very successful and it is crucial to maintain and expand them.
2. Operational support: Like all non-profits it is a struggle to raise capital for operations. Money for rent, utilities, insurance etc. is necessary.
3. Administrative help: The Executive Director is the only staff and manages the entire workload. While this has kept us in the black, we now need additional help. Hiring an administrator would allow the ED to concentrate on more important tasks. 20-26 hours per week at a rate of $10-$12 per hour.
4. Technology: Arte’s IT equipment, hardware and software are 8 years old and outdated. To be more effective /efficient, and better able to track development, fundraising and growth, we need to enhance our IT. Then Arte can strengthen its capacity as a whole as its work grows in size and complexity. PC $800 / Laptop $700 / Projector $400 / Modem & Router $100 / Software $500 / Printer $500 / Internet $600
5. Non-Financial: Ongoing search for volunteers, focus groups, advisers, and networking and marketing opportunities.
Arte,Inc. is a New Haven based nonprofit organization dedicated to the promotion of Latino art, culture and education. In 2013 Arte will serve an estimated 4200 members of the community through free events and programs held throughout Greater New Haven. Arte focuses on visual, written, and performance arts in Connecticut. Arte provides exhibits, scholarships, after school arts programs, family programs and social and life skills programs. Arte advises Latino artists, and provides opportunities for them to exhibit and teach. Arte plays a significant role in the New Haven community. It works closely with the New Haven Public School system, Yale University and other institutions and individuals to promote its programs and initiatives. At its inception, Arte was primarily an arts organization,though over time, as the disparity in college readiness between young Latinos and their non-Latino counterparts became increasingly apparent, the organization changed its mission to Art, Culture and Education. Arte began running College Bound Road Trips to introduce urban youth to the idea of attending college for the first time. Arte takes middle school students to colleges and universities where they tour the campus, have lunch and meet students with their same backgrounds. For the first time these youth can envision college as a possibility. When asked at the beginning of the trip how many of the students want to go to college, historically ¼ raise their hands. By the end of the day we get a 100% favorable response. Last year, Arte launched a pilot program, SLATE to teach urban inner-city youth social and life skills they need and are not being taught. In addition Arte offers evening and weekend workshops for parents in three areas: College Readiness, Financial Literacy and Digital Technology. The ultimate goal of SLATE is getting these kids to attend college and helping parents overcome obstacles. The SLATE program has been a huge success and many schools have asked if we could bring the program into their schools.
Arte is financially stable and has grown strategically and incrementally since its beginning in 2004. In addition to program funding, Arte has attracted capacity building and operational grants to improve its technology,marketing and fundraising in order to be more effective and efficient. The New Haven Public School System offers continued support. Arte manages its small budget prudently and actively seeks diversity in funding including individual and corporate donors. The Executive Director runs Arte with assistance from board members and volunteers. The board members contribute arrange of skills and knowledge of non-profit governance, finance and fundraising.
Socialization & Learning Adventures Through Education (SLATE) strives to bridge the achievement gap and give urban youth new environments, experiences, ideas, and concrete skills to use for a life time, the ultimate goal is to have participants go to college. The program attracted strong community, educational, government and corporate support. Modules include Self Respect & Respecting Others, Bullying, Social Skills, Volunteerism, Banking & Finance, IT Skills to name a few. SLATE for Parents offers free workshops for parents focusing on: Digital Literacy,Financial Literacy & College Readiness.Constituents of SLATE mirror the ASAP program.
SLATE provides youth opens doors and opportunities as it helps participants build new skills, gain social and people skills, and increase self-confidence in a variety of areas. This year participants learned about computers, opened bank accounts, and visited civic institutions, business and colleges.
Objectives are created and measurable outcomes are tracked for the objectives for instructional modules including digital literacy. Methods of measurement include:
These outreach programs involve students, parents and other community members so they learn and feel connected.T rue to its roots, Arte Inc. offers scholarships for Latino students studying the arts. Since 2004, Arte has awarded more than $47,000 for everything from musical instrument repair, to art supplies, to lessons. The “College-Bound” trips are part of an effort to show that attending college is something to which our demographic can aspire
The long term goal is to create better outcomes for underserved and minority families by exposing them to opportunities to develop their skills, social networks, and awareness of cultural ,regional and occupational resources. Parents and students learn about college applications and financial aid. The perception is that they can’t afford college. Arte tries to get them to get beyond limitations: “to get them to think big.” Responses by parents and students taking the college-bound bus trips were very positive. They change their perception of attending college from one of fear to one of possibility.
Arte tracks attendance and gathersfeedback for all events. We build on the successes and fine-tune the program to keep participants interest and serve their needs. Numbers attending various events are tracked and compared to prior years. Informal feedback and ideas for other events and programs are solicited during and after events. Arte keeps current with developments in the general art world as well as the Latino art world. Another indicator of success is the continued interest sponsors have in supporting the events. Sponsors include many corporate sponsors as well as the City of New Haven in its Mayor’s Community Arts Grant program. The number of Latino artists wanting to participate is another indicator of the program’s vitality.
All Arte’s outreach programs and events have grown over the years. Fall 2012 Arts & Sciences Workshops surpassed our earlier, strong numbers with over 447 children and parents participating. Sessions on drumming and drum making as well as science projects, forensic science and rock wall climbing kept participants engaged. The trips to college campuses take away visitors’ fear of college and replace itwith a feeling it is accessible to them. As the Executive Director reports, “On the bus to campus, we’ll ask students how many want to go to college. About a third will raise their hands. Throughout course of day, they’ll tour a college campus, learn about programs, and meet Latino college students. By end of the day, they all want to go,” says Greco. Since 2005 Arte has awarded $47,000 to104 Latino recipients statewide and to a variety of arts programs. This substantial sum for a small organization shows how committed Arte is to helping young artists and the Arts in Connecticut.
The Latino attendees learn about their different Latino heritages and can communicate better with each other and appreciate their shared heritages as well as their differences. The varied events bring the community together for shared experiences. Non-Latinos learn about cultures and art. Latino artists gain recognition and sell their works; performance artists entertain at openings and gain recognition.
The goal is to increase the awareness and appreciation of Latino culture and art among both Latino and non-Latino participants. This awarenes swill lead to increased cultural sensitivity, increased valuing of Latino artsand artists, and increased self-esteem of Latinos as their art and culture increases in the value they and others place on it.
Numbers attending various events are tracked and compared to prior years. Informal feedback and ideas for otherevents and programs are solicited during and after events. Arte keeps current with developments in the general art world as well as the Latino artworld. Another indicator of success isthe continued interest sponsors have in supporting the events. Sponsors includemany corporate sponsors as well as the City of New Haven in its Mayor’sCommunity Arts Grant program. The number of Latino artists wanting toparticipate is another indicator of the program’s vitality.
The growth in audience members overthe years is a key indicator of success. Participants love to come year after year and they bring others withthem. At least 1700 participants attended in 2012. Sponsorships have increased even during theeconomic slowdown.
The Discovering Latino Artists / Celebrating Cultures exhibits provide free, high-quality art experiences that increase public awareness of the range and value of Latino artists. Arte reaches adult amd youth annually in its exhibits both in its gallery and other locations. Community members and art lovers from across the state and New York City visit and often return with friends. Students from nearby elementary and middle schools come regularly for new exhibits as part of our outreach to neighborhood schools. Some students even walk to the gallery with their classes.
The longterm goal is to expand the awareness and appreciation of art, particularly Latino art for a wide range of attendees. Arte has succeeded in reaching many community residents. Non-Latinos viewers can learn the power and richness of Latino art. Showcasing Latino artists including the performers who presented music at the exhibit openings increases their visibility and enhances their reputations as artists and their financial prospects. A related goal was to increase the public’s awareness of the range and value of Latino artists ingeneral. The expected long term result is that both the Latino and the non-Latino communities will increase their understanding and valuing of Latino art and cultures
Attendance numbers and audience reactions are monitored by sign-in sheets, head counts, comment books and informal on-site feedback. Benchmarks and attendance goals are set and reviewed. Exhibiting artists also give their feedback on the location, placement, etc. Arte maintains relationships with the Latino and non-Latino art communities in New York and other art centers such as Miami. We utilize artists from the community and art juries to assist with selections.
Arteis recognized for the quality of its exhibits and programs and for its abilityto reach and impact diverse audiences and stakeholders. Winning the“Revolutionary Visionaries” Award from the Arts Council of Greater New Haven, the “Arts Organization of the Year” from the Hispanic Professional Network, acknowledges our creativity and innovation. Arte maintains exacting standards and an interest in the new and noteworthy. Arte sells works by the exhibiting artists thus increasing their reputations and income. We are proud of the varied methods we use to promote our exhibits and events from Internet and social marketing to bilingual printed materials to cross-marketing and public outreach.
Arte has achieved great results with its programming and continues to gain attendance annually. The ASAP program has grown to four schools and has continued strong endorsement endorsed by New Haven Public Schools. The SLATE program has quickly developed into an important component of Arte’s mission and vision. In the second year of its two year pilot, the program has quickly become very popular. Many schools are contacting Arte to bring this program into their schools. There is a huge need to teach these kids life and social skills they are not being taught at home. Arte believes “All kids start with a clean SLATE.” We fill their slate with important concrete experiences and exposure to develop well rounded individuals.
The students are up to the challenge of forays into unfamiliar territory and experiences. For instance on one of the field trips students were taken to a number of businesses and establishments to learn about career opportunities and broaden their knowledge of the world. These urban youth were taken to a sit-down restaurant. Many were only familiar with fast food. Each student was given an envelope with $20 to order lunch. They had to choose an appetizer, entré, dessert and beverage. During lunch they learned lessons in dinning out and etiquette. One student said “To be honest, I have never had a steak before.” Each then had to individually calculate the gratuity and pay the bill. When students asked what to do with the change, they were told they could pocket it or if they enjoyed themselves to tell the servers to keep the change. 100% of these poor inner-city students left the change for the servers. These kids are getting it!! We are so proud of them and have grown to appreciate each and every one of them.
Our challenge is to reach more students.To expand this program and give more urban youth these life lessons and skills that so many of us take for granted. As funding increases and we expand ours taffing we will be able to help more kids and shape their lives in a positive meaningful way.
David Greco - Executive Director / Co-Founder: has years of experience in marketing, sales, event / program planning, corporate management and leadership. He brings to the table a wealth of experience in program development and event management. David worked in a corporate environment for over 20 years before starting his own consulting business eight years ago. In several past positions, David oversaw large staffs, developed keen personnel & management skills, created branding and marketing campaigns and developed and implemented numerous programs and initiatives. He taught "The Professional Selling Skills" programs (created by IBM) around the country to hundreds of individuals. He has served on various boards and has been actively involved in the arts and the greater New Haven community. He has volunteered countless hours and his own personal finances to co-found and develop Arte to its current level of success. His connections in the community have proven very valuable. David fulfills management responsibilities but he also serves as creative director and program developer. David is highly creative, extremely organized, well traveled, loves to cook and is passionately devoted to Arte. David is paid $30,000 per year to run Arte. He yakes two paychecks one in January and one in July. These net checks are approximately $11,500 each.
With strong urging from New Haven Public Schools as well as parents and local leaders, Arte expanded the ASAP program into four schools in 2011 and has piloted its SLATE program. One challenge is to expand administrative support and Information Technology capacity to work effectively with this expanded programming. A capacity building grant from Hispanics in Philanthropy will let us increase administrative help and to update IT equipment, both hardware and software.
Indirect Public Support HelpIndirect public support represents revenue received through solicitation campaigns. This includes funding United Way and other federated fundraising organizations, but does not include donor designated contributions.
Earned Revenue HelpEarned revenue represents income generated in direct exchange for a product or service.Earned income includes income from government contracts.
Arte manages its small budget prudently. From the beginning the co-founders wanted to Arte to grow slowly and successfully and not be a flash in the pan. Arte is well situated and has a comfortable cash flow, no out-standing debts, and limited accounts payables. Arte is poised for growth and expansion on an even keel.
Greater New Haven is home to a thriving arts community that includes theatre, music, dance and the visual arts. It is invested in its museums, historic preservation and the celebration of its members’ ethnic and cultural diversity.
When families, schools and communities take the view that children and youth are valued and respected assets to society, they necessarily support environments that nurture youth development. Children raised to embrace positive social values, to seek self-understanding, and to value their self-worth grow to become community-minded young adults with a sense of belonging and a belief in their resiliency. See how you can help our community's children grow into tomorrow's leaders.
70 Audubon Street
New Haven, CT 06150
(203) 777-2386 giveGreater@cfgnh.org
© 2015 The Community Foundation for Greater New Haven. All Rights Reserved. Contact | Terms & Conditions | Privacy